Adidas 20% Off First Order Discount | September 2023 | Avail Discount On Shoes For Men, Women, And Kids

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Sep 18 2023 Share this blog
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Avail of the Adidas first order discount and get a flat 20% off on your first order as a part of the Adidas Welcome offer. Use the other Adidas coupons and promo codes to get a maximum of 70% off on your purchase. 

Also, read about the discounts and offers in the Next UAE Sale

Active Adidas 20 Off Coupon | September 2023

Here is the Adidas 20 off Coupon for availing a discount on your first order that is currently active on the Adidas website. 

Adidas Promo Code

Adidas 20% Off Your First Order

View Code


Trending Adidas Promo Codes | September 2023 

Here are the trending Adidas promo codes for the month of September. Use them to avail significant discounts on your purchase in the categories:

Adidas Promo Code

Max 70% Off On All Sale Items

Avail Deal


Get Up To 60% Off On The Men’s Collection

View Deal


Avail Up To 50% Off On Women’s Fashion

Redeem Deal


Up To 45% Off On Adidas Originals

Avail Deal


Adidas 20% Off Coupon Code On Top Categories in September 2023

Adidas 20% Off Coupon Code On Top Categories in September 2023

Avail the Adidas 20 off coupon code in the key categories in which Adidas typically operates:

1. Footwear | Starting At AED 35.70: Adidas is well-known for its athletic and lifestyle footwear. They produce shoes for various sports such as running, soccer, basketball, tennis, and more. Additionally, they offer casual and fashion-oriented sneakers and lifestyle shoes. Use the Adidas promo code to get up to 70% off on your purchase.

2. Apparel | Starting At AED 26.70: Adidas manufactures a broad range of sportswear and athleisure clothing for men, women, and children. This includes items like jerseys, shorts, pants, t-shirts, jackets, leggings, and more, designed for specific sports and general activewear. Avail the Adidas promo code to get up to 70% off on your purchase. 

3. Accessories | Starting At AED 13.70: Adidas produces various sports accessories, including bags, hats, caps, socks, gloves, and headbands. These accessories are designed to complement their apparel and footwear offerings.

4. Sports Equipment | Starting At AED 32.70: While not as extensive as some other brands, Adidas also offers sports equipment such as soccer balls, basketballs, golf clubs, and tennis rackets. They often collaborate with athletes to create specialized equipment. Avail of the Adidas New User Promo Code UAE and get a flat 20% off on your purchase of sports equipment.

5. Performance and Training | Starting At AED 22.70: Adidas provides a range of performance-oriented products, including compression gear, sports bras, and training gear like resistance bands and fitness equipment. Get up to 70% off on your purchase using the Adidas promo code.

6. Outdoor | Starting At 35.70: Adidas produces outdoor-specific footwear and clothing designed for activities like hiking and trail running.

7. Originals | Starting At AED 52,70: Adidas Originals is a sub-brand that focuses on heritage and lifestyle products. This category includes iconic sneakers like the Superstar and Stan Smith, as well as retro-inspired clothing and accessories.

8. Collaborations | Starting At AED 72.70: Adidas frequently collaborates with designers, celebrities, and other brands to create limited-edition collections. These collaborations often blend sportswear with high fashion or pop culture elements. Avail a flat 20% discount on your first purchase.

9. Customization | Starting At AED 99: Adidas offers customization options for some of its products, allowing customers to personalize their shoes with custom colors, materials, and designs.

10. Team Sports | Starring At AED 150: Adidas supplies uniforms, footwear, and equipment for various team sports like soccer, basketball, and rugby. Use the Adidas promo code to get up to 70% off your purchase.

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Adidas 20% Off Coupon Code For Shoes

Adidas 20% Off Coupon Code For Shoes

Adidas offers a wide range of shoes designed for various sports, activities, and lifestyles. Here are some of the popular types of Adidas shoes:

1. Running Shoes | Starting At AED 132.70: Adidas produces a variety of running shoes designed for different types of runners. This includes options for road running, trail running, and track running. Popular models include the Adidas Ultraboost and Adidas Solarboost. Use the Adidas promo code to get 70% off. 

2. Soccer Cleats/Football Boots | Starting At AED 168.70: Adidas is well-known for its soccer cleats, worn by professional players around the world. Iconic models include the Adidas Predator, Copa Mundial, and Nemeziz. Use the Adidas coupon to get a flat 20% off.

3. Basketball Shoes | Starting At AED 173.42: Adidas offers basketball shoes designed for performance on the court. Signature lines like the Adidas Harden, Adidas Dame, and Adidas D Rose are popular among basketball enthusiasts. Avail the Adidas coupon code to get up to 60% off on your purchase.

4. Tennis Shoes | Stating At AED 97.50: Adidas produces tennis shoes that provide stability and support for the unique demands of the sport. Models like the Adidas Barricade are well-regarded. Avail the Adidas coupons to get up to 70% off on your purchase.

5. Training Shoes | Starting At AED 122.70: Adidas has a range of training shoes suitable for various workouts, including cross-training, weightlifting, and gym sessions. The Adidas CrazyPower and Adidas Powerlift are examples of training-specific shoes. Avail of the Adidas new user promo code UAE to get an additional 20% off on training shoes.

6. Adidas Originals | Starting At AED 152.70:  The Adidas Originals collection features iconic and retro-inspired sneakers and lifestyle shoes that pay homage to the brand's heritage. These often include updated versions of classic models. Avail of the Adidas 20 off coupon to get a flat 20% off on your first order from among the Adidas Originals collection.

7. Slip-Ons and Sandals | Starting At AED 35.70: Adidas offers slip-on shoes and sandals for casual and post-sport activities. These are comfortable and easy to wear. Avail up to 70% off using the Adidas coupon.

8. Kids' Shoes | Starting At AED 47.50: Adidas provides a range of shoes designed specifically for children, including miniature versions of popular adult styles. Avail the Adidas promo code to get up to 70% off on your purchase.

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Adidas Promo Code For The Mid-Season Sale On Apparel And Accessories | Get Up To 50% Off 

Adidas Promo Code For The Mid-Season Sale On Apparel And Accessories | Get Up To 50% Off

Adidas offers a wide range of apparel and accessories for both athletic and lifestyle purposes. These products cater to various sports, activities, and personal styles. Here are some of the key categories of Adidas apparel and accessories:

Adi20 Off On Apparel

1. T-Shirts and Tops: Adidas produces a wide variety of t-shirts, tank tops, polo shirts, and long-sleeve tops. These come in different styles, including performance-oriented shirts for sports and lifestyle-focused designs. Use the Adidas promo code to get up to 50% off on your purchase

2. Sweatshirts and Hoodies: Adidas sweatshirts and hoodies are popular for both athletic and casual wear. They often feature the Adidas logo, sporty designs, and a range of colors. Avail an additional 20% off on your first order on the Adidas website.

3. Jackets and Outerwear: Adidas offers jackets for various weather conditions, including windbreakers, rain jackets, insulated jackets, and puffer jackets. These are suitable for outdoor activities and everyday wear. Get a minimum of 25% off and an additional 20% off with the Adidas new user promo code.

4. Pants and Leggings: Adidas provides a wide selection of pants, including track pants, joggers, and athletic tights. These are designed for sports and active lifestyles. Get stylish with our wide range of pants and leggings. Use the Adidas promo code to get up to 50% off.

5. Shorts: Adidas shorts are available in different lengths and styles, from basketball shorts to running shorts to casual shorts. Avail the Adidas new user promo code to get an additional 20% off on your first purchase.

6. Sports Bras and Activewear: Adidas manufactures sports bras, compression tops, and activewear sets designed to provide support and comfort during workouts and physical activities. Use the Adidas coupon code to get up to 70% off on your purchase.

View Here

Adidas 20% Off Accessories:

1. Hats and Caps: Adidas produces a range of hats and caps, including baseball caps, snapbacks, beanies, and bucket hats. These often feature the Adidas logo and branding. Use the Adidas promo code to get up to 50% off on your purchase.

2. Socks: Adidas offers various types of socks, including ankle socks, crew socks, and athletic socks, designed for sports and everyday wear. Avail an extra 20% off on your first purchase using the Adidas promo code for your first order. 

3. Gloves and Scarves: For colder weather, Adidas offers gloves and scarves to help keep you warm during outdoor activities. Use the Adidas promo code to get up to 50% off on your purchase.

4. Bags and Backpacks: Adidas produces a variety of bags, including backpacks, duffel bags, gym bags, and messenger bags. These are suitable for sports, travel, and everyday use. Avail the Adidas promo code to get up to 50% off.

5. Belts and Waist Packs: Some Adidas accessories include belts and waist packs (fanny packs) that complement your outfit and provide convenient storage. Use the Adidas coupon code to get a minimum of 25% off on your purchase at the Adidas Mid-Season Sale

6. Training Accessories: This category includes training gloves, resistance bands, water bottles, and other fitness-related accessories. Use the Adidas coupon code to get up to 50% off on your purchase.

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Adidas New User Promo Code UAE On Collaborations 

Adidas has a rich history of collaborations with designers, artists, celebrities, and other brands. These collaborations often result in limited-edition collections that blend sportswear with high fashion or unique creative concepts:

1. Adidas x Pharrell Williams: Musician and producer Pharrell Williams collaborated with Adidas on the "Pharrell Williams x Adidas Originals" collection, which includes colorful and unique sneakers and clothing items. 

2. Adidas x Stella McCartney: British fashion designer Stella McCartney has a long-standing collaboration with Adidas, producing sustainable and stylish activewear for women.

3. Adidas x Parley for the Oceans: Adidas collaborated with Parley for the Oceans to create eco-friendly footwear and apparel made from recycled ocean plastic.

4. Adidas x Moomin: In a tribute to one of the most iconic comic strip creations, Adidas has recently unveiled a new collaboration featuring Tove Jansson's beloved Moomin characters. These endearing, hippopotamus-like figures have been cherished and nostalgic for many over the years. Now, they've transitioned from the pages of picture books to adorn various models of Adidas Originals footwear.

5. Adidas x Jeremy Scott: Adidas Jeremy Scott is the result of a collaboration between Adidas and the avant-garde American designer Jeremy Scott, known for his bold and unconventional fashion, which brings playful and eccentric elements into sneakers and apparel, featuring vibrant colors, extravagant materials, and whimsical details like wings and teddy bears, celebrated for pushing sportswear boundaries.

6. Adidas x Disney: Adidas has partnered with Disney, renowned for its beloved characters. These collaborations include sportswear, footwear, and accessories featuring popular Disney characters like Mickey Mouse and Minnie Mouse, blending Disney's iconic imagery with Adidas' sporty style. Keep an eye on Adidas' official channels for new releases.

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Adidas 50% Off Code At The Mid Season Sale With The AdiClub Membership

When you sign up for the adiClub, you have access to products available only to members, events, the premium Adidas Running app, and much more. Your participation in this Adidas membership program will be rewarded. Join now to move towards your objectives. Avail up to 50% off on selected products with the membership offer. 

How To Get The Most From Adi Club?

With adiClub, you are rewarded for participating, discovering your personal style, and reaching your fitness objectives. Because of this, anytime you train, shop, or review, you accumulate points that open the door to higher levels and benefits.

  • Earn 10 points for every 1 AED you spend in-store or online

  • Earn 200 points for creating your account and completing your profile (app only)

Level Up & Get Rewarded With Adi Club Membership

At adiClub, the more you get involved, the more you level up and get rewarded. Discover the adiClub journey below and dive deep into everything our four levels have to offer. 

Level 1 Rewards

  • 0 - 4,999 points

  • Even at Level 1, you'll see the benefits of adiClub immediately.

  • Members only have access to exclusive releases.

  • Hype access limited edition shoes and apparel.

  • Early Access to shop the most wanted items from Adidas before the rest.

Level 2 Rewards

  • 5,000-19,999 points

  • At Level 2, you keep all the great rewards from your previous level and more opportunities to keep you moving.

  • Special Offers on all the products you love.

  • 3 months of free premium access to Adidas Running and Training apps by Runtastic.

  • A birthday gift to look forward to on your special day.

Level 3 Rewards

  • 20,000-49,999 points

  • When you unlock adiClub Level 3, your rewards keep piling up, with next-level service and a personal touch to say thanks.

  • Early access to Adidas newest products before anyone else.

  • Level 3 Bonus The higher your level, the better the bonus.

  • Priority customer service for fast support anywhere and anytime.

Level 4 Rewards

  • 50,000+ points

  • Level 4 gives you top-tier access to all of the adiClub's top-level rewards and VIP treatment. But that doesn't mean your adiClub journey is over. To stay on top, keep earning points.

  • Tickets to Special Events for Level 4 members-only experiences.

  • Level 4 Bonus The higher your level, the better the bonus.

  • 12 months of free premium access to Adidas Running and Training apps by Runtastic.

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How To Use The Adidas New User Promo Code UAE?

To use a new user promo code on the Adidas website in the UAE, follow these general steps:

1. Sign Up for an Account: If you're a new user and haven't already done so, visit the Adidas UAE website ( and create an account. You may need to provide your email address and other required information.

2. Browse and Add Products to Your Cart: Explore the Adidas website and select the products you want to purchase. Add them to your shopping cart.

3. View Your Shopping Cart: Once you've added all the items you want to buy, click on the shopping cart icon or the View Cart button to review your selected items.

4. Enter the Promo Code: In the shopping cart or during the checkout process, you should see a section labeled Promo Code or something similar. This is where you can enter your new user promo code.

5. Apply the Promo Code: Type or paste the promo code you received as a new user into the designated field. Make sure to enter it accurately.

6. Click Apply or Submit: After entering the promo code, click the Apply or Submit button to apply the discount to your order.

7. Review the Discount: You should see the discount reflected in your order total. Make sure the discount has been applied correctly.

8. Proceed to Checkout: If you're satisfied with your order and the discount applied, click the Checkout or Proceed to Checkout button to continue with your purchase.

9. Complete Your Purchase: Flow the prompts to provide your shipping information, payment details, and any other necessary information to complete your purchase.

10. Confirm Your Order:  Review your order one last time to ensure everything is correct, including the applied discount. Once you're satisfied, confirm your order.

11. Receive Confirmation: After successfully placing your order, you should receive an order confirmation email from Adidas.


1. How Do I Get a 20% Off First Order Discount from Adidas?

   - Typically, to get a first-order discount, you would need to sign up for Adidas' newsletter or create an account on their official website. Companies often send special offers to new subscribers or customers.

2. Is the 20% Off Discount Applicable to All Products?

   - The terms and conditions of the discount offer will specify which products or categories it applies to. It's essential to read the details carefully to understand any restrictions.

3. When Does the 20% Off Discount Expire?

   - Promotional offers usually have an expiration date. Make sure to check the offer's validity period to ensure you use it before it expires.

4. Is the Discount Code Transferable?

   - Typically, discount codes are for one-time use and may not be transferable or combinable with other offers.

5. Can I Use the Discount In-Store and Online?

   - The terms of the discount will specify whether it can be used for online purchases, in-store purchases, or both.

6. Are There Minimum Purchase Requirements?

   - Some discounts may require a minimum purchase amount to be eligible. Be sure to check if there are any spending requirements.

7. Is the Discount Available for International Customers?

   - Discounts may have specific geographical restrictions or may be available to customers in certain countries only. Check the terms to see if it applies to your location.

8. Can I Combine the First Order Discount with Other Promotions?

   - Companies often specify whether discounts can be combined with other promotions or not. Review the terms and conditions to see if stacking discounts is allowed.

9. How Do I Apply the Discount Code at Checkout?

   - During the checkout process on Adidas' website, there is usually a field to enter the discount code. Make sure to enter it correctly to receive the discount.


Shopping online for your favorite Adidas gear, accessories, and apparel has become more popular than ever before. Browse easily for Adidas coupons and promo codes and snap up the best deals on your subsequent purchases with Zoutons. ae.

By Shalini Shukla - Author